Our Story

Latina & Co. is more than a brand — we’re a movement built by and for bold, bilingual, unapologetically driven mujeres. We celebrate the culture, creativity, and confidence of modern-day Jefas — the ones chasing dreams, building legacies, and owning their power along the way.

We are the cafecito-fueled thinkers. The manifesting believers. The go-getters with big hearts and even bigger visions.

What we’re about

Latina & Co. is more than cute merch. It’s a lifestyle rooted in self-expression, ambition, and comunidad. From tees that speak your truth to candles that set the vibe and mugs that power your mornings — every piece is made to reflect the heart of a modern-day Jefa.

We’re here for the Latina who’s writing her own story. The one who leads with love, lives out loud, and isn’t afraid to take up space.

How we do it

We create with intention. Every product is thoughtfully designed, made with quality materials, and infused with meaning. We find inspiration in our everyday rituals — from morning cafecito and journaling sessions, to chisme with our comadres and late-night vision boards.

At Latina & Co., we believe in celebrating where you come from and where you’re going — with style, with purpose, and always with power.

This isn’t just about what you wear.

It’s about how you show up.

Made for Jefas. Built with Purpose.